
ABOUT EGOTRIP
OUR
UNDERSTANDING
EGOTRIP是一个聚焦全球经典影像作品的文化品牌,秉持“让电影美学艺术地融入生活,也让艺术的生命力回归日常”的理念。
为了人类对未知世界最浪漫的想象,为了我们与光影最纯粹的相遇,EGOTRIP诞生于2021年的秋天。所谓偶影独游,不仅笃信人类心灵踽踽独行之美,也坚守向他人思想求索的诗意。面对日益娱乐化的电影产业,和愈加碎片化的观影时间,EGOTRIP试图做出改变——让人们在摒弃一切杂念的 黑暗里与光影漫游。
从主题策划到活动落地,EGOTRIP希望通过影像与空间的结合,引领观者回归对经典影像作品本身的思考,让观者与作者的思想在人文场域里碰撞沉淀。EGOTRIP旨在推广有尊严、有价值的影像及文化交流活动,在影像资源去中心化的道路上赓续前行。
EGOTRIP is a cultural brand focusing on world film classics, adhering to the philosophy of "integrating film aesthetics and art into life, and returning the vitality of art to daily life".
In the autumn of 2021, EGOTRIP was born for the purest encounter between humans and films and the most romantic vision of the unknown. Pursuing one’s ideas in the mere company of his or her own shadow not only affirms the charm of pursuing alone, but is also a belief in the beauty of seeking other people’s great thinking. EGOTRIP’s founding mission is to help the audience immerse themselves in films given the current situation where film-making is ever-increasingly entertainment-oriented and film-watching is further fragmented.
From film acquisition to distribution, and from theme planning to the launch of events, EGOTRIP aims to popularize dignified and valuable cultural exchange events on films and promote the decentralization of extraordinary film resources. Combining films with real space, EGOTRIP always hopes, to lead the audience back to thinking from classic films. In a bid to witness the collision and accumulation of audiences and creators’ opinions in a cultural setting.